I am writing this reference letter in support of Lilia Dicu. I have known Lilia for approximately 1 1/2 while she lead the reorganization and motivation
program for our senior executives at Saatchi & Saatchi, Romania.
From a communication perspective, Lilia demonstrated the ability to lead, a willingness to take on new responsibilities , and provide valuable support to the
management team when required. In an environment such as Romania, where standards can sometimes lapse, Lilia demonstrated a professional demeanor, never
allowing her work to chance. Her attention to details, conscientiousness and a unique style to adapt to a diverse mix of personalities ad create a true team
spirit made a solid impression .
Personally, I found Lilia to be reliable, focused and a willingness to "roll up her sleeves" to get things done - using her local insights to ensure
execution excellence despite internal politics. In my mind, Lilia possesses a strong understanding of coaching needs in Romania and personal perseverance
second to none. This view is also shared by all the senior managers that participated in the training program.
I would strongly recommend Lilia for future training/coaching programs and am available to discuss should there be any other questions.Radu Florescu, Chief Executive Officer Centrade Saatchi & Saatchi,